Pre-Game
Game Previews
Recurring matchup content for upcoming games with team context, key storylines, schedule details, trends, and preview-style structure.
Automated
Sports Content
Built to Scale.
Sports content automation for publishers, sportsbooks, affiliates, and media partners that need recurring coverage without building a large manual content operation.
Event-triggered workflows
Approved templates
Publisher-ready delivery
6 Core Leagues. One Automated Solution.
NFL
NBA
MLB
NHL
College Football
College Basketball
Content Types + Formats
Support the sports content formats your brand needs.
Coded Content can power multiple sports content formats using approved templates, content rules, and automated publishing workflows built around your coverage model.
Post-Game
Game Recaps
Final-score coverage built from game results, scoring flow, player production, team performance, and game-specific storylines.
Player Updates
Player News
Player-focused updates for injuries, transactions, lineup notes, performance changes, and recurring sports news needs.
Daily Coverage
Daily Slates
Multi-game content around the day’s schedule, best matchups, viewing context, league-wide coverage, and editorial planning needs.
Player Markets
Fantasy, DFS & Props
Player and matchup-driven content for fantasy sports, DFS, betting context, prop-focused pages, and sportsbook-adjacent use cases.
Private Workflows
Custom Formats
Brand-specific formats, tone, length, metadata, CTA logic, publishing rules, and partner-specific B2B content workflows.
How It Works
Automated around the sports cadence.
Coded Content is built to trigger content operations around sports events. When a game, player update, or recurring content moment happens, the system can move through the workflow automatically.
No guessing when to write. No manually rebuilding the same article framework every day. The system repeats the workflow for each game, player, league, or content type you configure.
Sports Event
Triggers Content
01
Plan
Games, players, schedules, triggers
02
Template
Format, tone, rules, metadata
03
Write
AI-assisted generation workflow
04
Review
Rules, structure, QA checks
05
Publish
API, WordPress, CMS, feed
Flexible Delivery
Delivery built around your stack.
Coded Content can deliver automated sports content through supported publishing workflows based on your technical setup, approval process, and partner distribution needs.
Discuss Delivery Options →API POST
Push content to your endpoint
Completed content can be posted directly to an API endpoint provided by your team or approved partner.
API GET
Retrieve available content
Your team can pull available content from a Coded Content endpoint with agreed filters and fields.
WP
WordPress integration
Content can be published or pushed into WordPress through an approved integration workflow.
CMS
Custom CMS workflow
Custom CMS integrations can be supported when technically feasible and agreed during onboarding.
Sample Content
Example formats in action.
Game Preview
NFL Game Preview
Chiefs vs. Bills Game Preview for 9/15/2026
Automated pre-game coverage with matchup context, team trends, injury notes, schedule details, and preview-style publishing structure.
Request Preview →
Performance News
NBA Performance News
Mike Smith Leads the Cavs With 24 Points and 7 Rebounds
Smith delivered 24 points, seven rebounds, and four assists while helping Cleveland control the fourth quarter. The performance gives the Cavs another reliable scoring option heading into their next matchup.
Request Sample →
Game Recap
MLB Game Recap
Cardinals vs. Cubs Game Recap for 6/7/2026
Post-game recap coverage built from final score, inning-by-inning context, player production, bullpen usage, and the decisive moments that shaped the result.
Request Recap →Who It Serves
Built for sports content teams across the industry.
Coded Content supports teams that need repeatable sports coverage, scalable publishing workflows, and content infrastructure that can keep up with the sports calendar.
Sports Publishers
Fill league, team, game, and player pages with consistent recurring content.
Affiliate Sites
Support SEO, game-day coverage, and monetized sports content pages.
Sportsbooks
Add matchup context, betting-friendly previews, and engagement content.
Media Partners
Power downstream publishing, partner feeds, and custom content programs.
Fantasy Platforms
Create player, slate, DFS, and prop-adjacent content around recurring sports data.
Content Networks
Standardize coverage across multiple sites, brands, leagues, or publishing partners.
Packages + Custom Solutions
Start with a package or build a custom content workflow.
Choose a standard automated content package for common needs, or request a custom quote for larger coverage, private integrations, sportsbook programs, and partner feed opportunities.
Standard Packages
Pre-built options for teams that need a clear starting point.
Packages available soon
- Common content types and league packages
- Preview, recap, player news, and slate options
- Defined scope, cadence, and delivery model
- Built for faster setup and repeatable publishing
Request a Custom Quote
For larger coverage needs, sportsbook and media partnerships, API delivery, custom CMS integrations, partner feeds, or brand-specific templates.
Ready to automate your sports content?
Build a scalable content workflow for your publishing, sportsbook, affiliate, or media business.